Connect with Kaitlin

Kaitlin Hawkins is a contributor to the Advice Interactive Group blog.

How Content is Changing the Social Web

Content is how we communicate with people, both online and offline. Not just words on a page, but videos, images, games—it’s all content, and it all communicates something. Thanks to developments in…

Google Authorship Troubleshooting Tips: An Infographic

It’s been said over and over again just how important Google Authorship is going to be to the future of SEO and content marketing. Search Engine Journal has said it, AJ Kohn…

Big Changes to Twitter Announced This Week

It’s been a busy week in the world of Twitter. The company announced two major changes to various features this week: Direct Messages and Scheduled Tweets. Both changes present various opportunities and…

6 Marketing Statistics That Will Make You Rethink Your Strategy

Statistics should be one of the most important aspects of any marketing strategy. On a basic level, they tell you what’s working and what’s not working for other brands and marketers or…

Facebook Page Link Post Update: Are Links Now More Important?

It was hard to miss that a change occurred to the size of link previews on Facebook this week. Now, when brand and company Pages post links to their followers, the once…

The Best Time to Post on Facebook is a Small Window

When is the best time to post on Facebook? This has been the biggest, most on-fire question for social media marketers since the unveiling of Facebook Pages for businesses. While there have…