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Multimedia Marketing

Dallas SEO Firm Acquires B2 Digital Media & Local Search Tool Technology for Clients

Dallas search engine optimization and web development experts, Advice Interactive Group, announce today it has acquired b2 Digital Media, a California based internet marketing firm specializing in local SEO, website optimization, and the development of local search tool software for businesses and resellers. The purchase is part of a strategy to offer a complete suite of services and tools to help local businesses achieve higher rankings on all the major search engines.

The local search tools developed by b2 allows clients to gauge their online effectiveness by allowing them to see their directory submissions, backlinks, page rank on search engines such as Google and Yahoo, and give an overall snapshot. The tool then grades the website and gives the user a list of areas where they may need improvement. The user friendly site assessment tool allows users to better optimize their sites by checking how well a local business is placed on local online directories, social media and search engines like Google Places, Bing Local and Yahoo Local. These tools offer a report and show how a business can improve their reach and ultimately rank better in pages like Google Places, Yahoo and Bing. Visitors can check their Online Optimization Score at www.LocalSearchTool.org.

b2 Digital Media also offers a system where local marketing agencies can resell Local SEO services like Google Places set up and Local Directory Submissions. Their online dashboard provides complete reporting tools and white label reports.

Praise for Dallas SEO Firm from Log Cabin Builder Blue Ridge Log Cabins

Dallas internet marketing company, Advice Interactive Group, recently handled South Carolina log cabin builder, Blue Ridge Log Cabins social media campaign to promote their involvement in the ABC Television Show, Extreme Makeover: Home Edition. Blue Ridge was chosen as the builder for the season premiere episode to air Sunday, September 25th at 7|6 p.m. Central. Search engine optimization experts, Advice Interactive ran an internet social media campaign and sponsored the Extreme build in Fayetteville, NC for Navy veteran Barbara Marshall. Sarah Smith, Director of Marketing for Blue Ridge Log Cabins had this to say about Advice Interactive:

Our company, Blue Ridge Log Cabins, was chosen to be the builder for a monumental episode of Extreme Makeover: Home Edition this past July, without hesitation, we accepted. At the beginning of the process we thought our marketing team would be able to handle everything but as the weeks progressed we realized that there were a multitude of important initiatives that had not yet been discussed. We wanted to create a micro site that was easily linked to our website as well as the Extreme Makeover website. That undertaking, as well as our desire to fully optimize our social media channels and update them frequently; along with creating a Facebook homepage for our Donate a Log campaign we soon realized were way out of our realm of feasible. Advice Interactive was able to come in and take control of these initiatives and drive the interactive marketing. Not only did they go above and beyond their contracted duties but they were always swift to make any changes we asked for, even if we would email them at 2 a.m.! Advice Interactive saved the day on countless occasions and our deepest gratitude goes out to them for jumping in (no hesitation) the chaotic, ever-changing, world we lived in, lovingly known as TV Production Industry.

The Dallas web design firm provides internet marketing, multimedia marketing, pay per click, search engine optimization, website design and publishing among other efforts.

Dallas SEO Firm Launches New Website for Benjamin Franklin Plumbing of The Woodlands

Dallas SEO firm Advice Interactive Group recently launched a Houston TX plumbing company website increasing the plumbers online presence to better serve those looking for professional plumbing service including new plumbing installation, plumbing repair and maintenance. A recent Houston plumber website launch press release states:

Benjamin Franklin Plumbing of Houston specializes in prompt, professional plumbing service including new plumbing installation, plumbing repair and maintenance. Fast and on-time is part of the Ben Franklin motto, “If there’s any delay, it’s you we pay!”™ Employing the most qualified technicians in the industry, our superior work will earn your trust and repeat business.

Benjamin Franklin Plumbing of Houston specializes in drain cleaning, water filtration, leak detection, sewer line repair, water line repair and installation, slab and gas leaks, and other plumbing services. Benjamin Franklin Plumbing offers a 100% satisfaction guarantee that includes straightforward pricing, punctual technicians, reliable plumbing repair, and courteous, pre-screened plumbers. Houston Texas plumber also focuses on kitchen and bath plumbing remodeling installing traditional tank water heaters along with energy efficient tankless water heaters.

The website from the Dallas internet marketing company features a complete redesign including emergency service scheduling, emergency push-to-talk calling, an online blog and various social media platforms, plumbing YouTube videos, discount plumbing coupons and more. Benjamin Franklin Plumbing of The Woodlands is the reliable choice for plumbing in the Houston metro. Visit the new website to schedule service or find more information.

Dallas SEO Firm Runs Social Media for Extreme Makeover Episode

Michelle Obama announced her involvement in an episode of Extreme Makeover: Home Edition, the Emmy Award-winning ABC television show, to air in the fall. The builder, South Carolina log cabin maker Blue Ridge Log Cabins, and Extreme Makeover and Dallas SEO firm Advice Interactive Group will run ongoing SEO and social media for the North Carolina episode.

The social media campaign involves live, on the ground, posting through tweets (@AdviceGroup and @BlueRidgeLC), video, Facebook, and press release and blogging throughout the build. Representatives of Blue Ridge Log Cabins and Dallas SEO firm Advice Interactive Group are on-site to spread the word about the progress of the Extreme Makeover build and to generate publicity for the Donate a Log campaign benefiting the honoree of the fall episode, 15-year Navy Veteran Barbara Marshall.

The Donate a Log campaign allows individuals who want to support the Marshall family’s efforts to end homelessness among female veterans in Fayetteville. Donors can choose to contribute one or more logs to the project through any one of five contribution levels, ranging from Lieutenant ($50) to General ($1,000).

First Lady Michelle Obama “will join the crew of the ABC television show Thursday to help build the new home for Barbara Marshall and the women of the Steps N Stages Jubilee House in Fayetteville,” according to the Boston Herald. “…Obama is participating as part of Joining Forces, an initiative to support service members that also involves Dr. Jill Biden, the wife of the vice president.”

Dallas SEO Internet marketing company, Advice Interactive Group, will continue to provide ongoing search engine optimization and social media for log cabin home builder Blue Ridge Log Cabins of South Carolina through the rest of the Fayetteville NC build and the airing of the fall episode of Extreme Makeover: Home Edition.

How Online Advertising Works for You

Using multiple aspects of online presence and advertising options that are available can be a bonus for your company, if you make them all work together. Having a stellar website, promoted through social media and blogging, that speaks to all your local goods and services in a search engine optimized way can lead to great success and an excellent online reputation.

Content and web design are important elements of creating a user-friendly and aesthetically pleasing website. In putting together content, it is important to think about the terms searchers use to locate your business, as well as the information in which they are interested. Also, remember that, in today’s fast-paced world, no one wants to read through pages of information to find what they are looking for. Content on each page should be concise and relevant to the search keywords used in the engine.

Once the website is optimized to rank in search engines, creating a blog for your site so that fresh content is frequently uploaded will make sure your organic placement doesn’t slip. Be sure to include locally pertinent information because search engines are all about local availability, especially in service industries.

When it’s time to promote, use a combination of tools online to make sure your company’s website gets noticed. Link Facebook and Twitter to your website so visitors can easily see what’s happening, what specials you are running, and what new information is available on your social media sites. Also, make sure your blog link is prominent on your home page so articles and posts are readily accessible.

To round out your online advertising, set up a paid advertising campaign through pay-per-click. These search engine marketing programs allow you to determine what you want to pay for a lead to your website and advertise only in areas where you provide service. Again, keeping things local saves you money and aids in keeping your website relevant to searchers.

For assistance with online advertising, web design, and reputation management, consult with web development and internet advertising specialists in Dallas. Our team is ready to help you with any and all aspects of web development and marketing.

 

Advantages of Multimedia Content Use

Internet technology is now ready to be social.  Multimedia is not new but the last several years have seen technology allow for an onslaught of targeted multimedia campaigns.

The professionals at Advice Interactive Group can help your company drive and join in the conversation. Multimedia such as video, photo, podcast, webcast, social media, and mobile campaigns can help spread your message and create brand awareness.

Our Dallas TX internet marketing representatives can help your business create conversation about your brand and optimize your voice through the many multimedia options now available.

Advice Interactive Group can help you connect with the consumer and other business partners whether you want your message to be informative or personal. Multimedia allows for content to target your consumer in a variety of ways letting them spread your message for you.

Give our Dallas TX internet marketing team a call today and let us help you join in the conversation through multimedia.